Want a direct and free way to advertise who you are and what your business has to offer?
Email marketing could be the solution for you. Our Email Lead Generation Template makes email marketing easy, and helps guide you through the process of designing and deploying an effective lead-gen campaign.
- Set appropriate goals: Use the SMART goals system to define exactly what your campaign wants to achieve.
- Define your audience: Segment your customer base into different pillars and adjust your email templates to target specific audiences.
- What’s your campaign’s purpose? Aside from generating leads, what do you want your audience to do after reading? Focus on the customer ‘actions’ after opening your emails.
- Use the right tools: Choose an email client that is intuitive and user-friendly, with automation tools and statistical insights to drive growth.
- Make it ongoing: Avoid one-off campaigns. Set up follow-up emails to capture warm leads after initial marketing efforts.